About

Steve Woodruff, the Pharmaceutical Connection Agent, is Founder and President of  Impactiviti, a unique Vendor Selection and Social Media consultancy for Life Sciences.

Steve has over 24 years of experience in Sales, Marketing, Business Development, Training, and Consulting, mainly in the healthcare field. Not only is that a lot of years, it’s also a lot of coffee. Strong coffee…

Now for the usual bragging paragraph. You can skip this if you want because it takes a long time to read. Names and facts and beating of one’s chest:

Steve has rich experience consulting with numerous pharmaceutical clients (such as Pfizer, Wyeth, Novartis, J&J, Abbott, Takeda, Sanofi-Aventis, Daiichi Sankyo, and many others) on training and marketing solutions, including technology platforms and global applications. Having consulted on the design and implementation of many types of learning initiatives (virtual universities, pre-launch training, printed modules, on-line tutorials, product portals, assessments, webcasts, etc.) for a wide variety of companies, Steve brings a broad perspective to clients as new training and marketing activities are planned.

To help match best-of-class training providers with client needs, Steve draws on an extensive knowledge of the supplier marketplace, having collaborated over many years with companies such as:

* Custom training providers
* Off-the-shelf training vendors
* Technology platform suppliers
* Webcasting service providers
* Independent consultants/content developers
* Advertising agencies
* Live event agencies

Steve is very active in social media (see this brief video interview), including LinkedIn and Twitter (@swoodruff, @impactiviti). Reach him via e-mail at stevew(at)impactiviti(dot)com.

Steve has served as an industry expert over many years, presenting at numerous conferences (for no good reason whatsoever, I still have most of the badges, hiding away in a bag in my office. My wife figures I’m half-crazy. She’s half-right).

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